NEWSFebruary 28, 2026

Doughlicious launches Cookies & Cream ready-to-bake dough in Sainsbury's nationwide

The gluten-free London brand adds a second flavour to its frozen grocery range.

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Doughlicious Cookies and Cream
Doughlicious Cookies and Cream is now available at Sainsbury's.

Each box contains six pre-portioned cookie dough pieces at £3.20 (roughly £0.53 per cookie). The Cookies & Cream variant uses a dark and black cocoa dough with white chocolate chips — designed to deliver a rich chocolate base with contrasting creamy sweetness.

Like the rest of the Doughlicious range, the dough is gluten-free, made with 100% British oats, and bakes from frozen in minutes with no prep required.

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By securing a second SKU in Sainsbury's frozen section, Doughlicious is building shelf presence in a major UK multiple — a meaningful step for a London-founded brand looking to scale beyond DTC and specialty retail.

Where to buy

Cookies & Cream Ready to Bake Cookie Dough is available now in the frozen section at Sainsbury's stores across the UK. Learn more at doughlicious.com.

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