TRIP expanded its Calm & Hydrate electrolyte powder line with two new flavours — Wild Raspberry and Citrus Lemonade — alongside a three-flavour variety pack that pairs them with existing SKU Peach Yuzu.
The launch deepens Trip's push into functional hydration, one of the fastest-growing segments of the UK functional drinks market.
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Each sachet delivers 1,270mg of electrolytes from a blend of pink Himalayan salt, potassium, and coconut water powder, plus 100mg of magnesium, ashwagandha extract, and vitamins D3 and K2.
- Peach Yuzu — juicy peach with a citrus lift
- Wild Raspberry — fresh berries with a gentle tartness
- Citrus Lemonade — clean and zesty
TRIP frames Calm & Hydrate around workdays, travel, and recovery sleep alongside training.
The UK electrolyte category has shifted from sports-nutrition niche to mainstream functional drink in under three years. Grand View Research projects the UK electrolyte powder market will grow at an 8.8% CAGR between 2025 and 2030, reaching roughly $737M by the end of the decade.
The Wild Raspberry, Citrus Lemonade, and three-flavour Variety Pack are available now via the TRIP website.
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