Froot Pops, the chocolate-dipped frozen fruit brand, is making its Irish debut, its first step outside the UK.
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The chilled-snack maker is rolling out across the entire Dunnes Stores estate from next week, at an RRP of €7.50 for a 220g bag, with three variants: raspberries in white and dark chocolate, strawberries in white and milk, and raspberries in white and milk.
Two SKUs are also launching with Tesco Ireland across 75 stores in the Republic of Ireland and 25 in Northern Ireland, backed by a cross-brand deal with Crosta Mollica offering any pizza plus a bag of Froot Pops for €10.
The expansion follows a strong run for the brand, which reports 400% year-on-year growth and has become one of the UK's faster-growing frozen snack names since Ana Martins launched it in 2024. Its British-made whole fruits dipped in chocolate recently gained a 1960s-inspired retro rebrand aimed at standing out in the freezer aisle.
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